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How to Set & Achieve Marketing Objectives in 2019

Last updated: 03/17/2019

In the content marketing industry, setting objectives can be a double-edged sword. On the one hand, constantly raising the bar can incentivize your team to sustain your growth...

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Finding a Purpose That Makes Sense for Your Brand

Last updated: 03/17/2019

The announcement by the Association of National Advertisers late last year that brand purpose was chosen by its members as the 2018 Marketing Word(s) of the Year served as a...

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Promotions with a Purpose: HHP | Boundless

Last updated: 03/17/2019

It’s true.  Your Gen Z and Millennial customers are tired of throwaway swag and impractical gadgets.  They want cool, useful products that tell a story, improve the world, and...

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Employee Health: Volunteering | Staples Promotional Products

Last updated: 03/17/2019

The season of giving is upon us and for many that doesn’t just include immediate family and friends. Giving back to your community and volunteering during the holidays and...

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The Missing Pieces To Your Pitch

Last updated: 03/17/2019

We’ve all noticed the phenomenon of deciding to buy a particular type of car – say, a Red Mazda – and then suddenly noticing them everywhere. Well that has recently happened in...

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Canon Enters the European Label Market - DPS Magazine

Last updated: 03/17/2019

Industry press and analysts were recently invited to Poing, Germany for a special unveiling of Canon’s entry into the label market, the Océ LabelStream 4000 series. “The Océ...

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The Challenges Marketers Face Becoming Digital

Last updated: 03/17/2019

Study after study suggests that firms and marketers are having difficulty “becoming digital”. To better understand the nature of the challenge and what leading marketing...

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Every Digital Assistant You Need to Know & Understand - Search Engine Journal

Last updated: 03/17/2019

Digital assistants are more popular than ever before. Almost half of Americans now use them – a testament to the technology’s growing value and place as a viable channel for...

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6 things I learned marketing for startups (and early stage companies)

Last updated: 03/17/2019

The other day as I was putting new strings on my guitar, something interesting happened. As the sixth and final string slid up into tune, the other strings came alive; it’s a...

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What the Facebook and Instagram API Changes Mean for You | Agorapulse

Last updated: 03/17/2019

Remember when we social media marketers freaked out over the “Facebook apocalypse?” That seems sooooo Early 2018 now. Our newest freakout du jour comes in the aftermath of...

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