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Articles about advertising


How to Perform a SWOT Analysis for Better Customer Service

Last updated: 11/13/2019

Before you learn how to perform a SWOT analysis, it is important to understand not only what it is, but also how it can positively impact customer service. A SWOT analysis can...

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Google Ads to sunset average position reporting metric later this year - Search Engine Land

Last updated: 11/10/2019

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. The signs have been popping up, but now it’s official. Google will retire average...

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Video: How Different Generations View Digital Advertising

Last updated: 11/06/2019

While the Millennials said they are open to  exploring new brands while still gravitating toward legacy ones, the older panelists noted they remain more loyal to the brands they...

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7 Reasons Your Business Needs a Facebook Messenger Chatbot

Last updated: 10/23/2019

If you want to take your content marketing to the next level, then it’s time to finally jump in and build a Facebook Messenger chatbot. Chatbots deliver sky-high open rates,...

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How we can restore trust in digital advertising? - Marketing Land

Last updated: 10/14/2019

Get the most important digital marketing news each day. Sign up for our NEW daily brief. Note: By submitting this form, you agree to Third Door Media's terms. We respect your...

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Instagram Continues to Gain on Facebook for Brands, But News Feed Stays Strong

Last updated: 10/14/2019

Despite several gains by Instagram at the expense of its parent company, Facebook’s News Feed still snatches up 60% of overall social media ad spend, according to the recently...

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Is Text Message Marketing Effective?

Last updated: 10/09/2019

The technology we use for marketing is developing at a rapid pace. Things that seemed like science fiction even a few years ago, like AI-driven campaigns and VR experiences, are...

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Everything You Need to Know About Content Amplification

Last updated: 10/01/2019

Companies are spending more money every year to create content for their audience and to attract new customers. The challenge is that while most companies are spending a lot of...

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10 Marketing Rules the Best Entrepreneurs Live By

Last updated: 09/18/2019

You’ve probably seen the statistic about the average attention span being less than a goldfish because of today’s evolving digital world. Regardless of whether the statistic is...

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LinkedIn Profile Completeness - 10 LinkedIn Profile Tips

Last updated: 09/18/2019

If you looked at 10 different LinkedIn profiles, you might see 10 different ways in which people have entered their details.  For a social networking platform that is trying to...

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