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Articles about advertising


The value of deep work is your only real value - Adliterate

Last updated: 03/21/2019

The value of deep work is your only real value No Comments There is eternal battle that I fight every single day of my working life. It’s by no means exclusive to strategists...

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Report: Connected TV impressions have grown 106 percent since 2016 - Marketing Land

Last updated: 03/21/2019

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. For decades marketers have dreamed of “addressable TV,” with ads that could be...

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9 Common Things that Stunt Business Growth (and What to Do about Them)

Last updated: 03/18/2019

A major benefit of working in a digital-growth consultancy is that you see businesses across all industries and lifecycle stages try to grow their companies. I see good actions...

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How to Make A Website Redesign Successful: A Marketing Consultant’s Perspective

Last updated: 03/18/2019

Websites are fun, helpful, and probably the best tool that a company has as its disposal. But there are things you need to keep in mind as you start designing, or redesigning,...

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The Missing Pieces To Your Pitch

Last updated: 03/17/2019

We’ve all noticed the phenomenon of deciding to buy a particular type of car – say, a Red Mazda – and then suddenly noticing them everywhere. Well that has recently happened in...

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Digital Experience Blog | How to achieve both creativity and relevance in your digital advertising

Last updated: 03/15/2019

Why do some ads stick with us while oth­ers go unno­ticed? There’s no short­age of cre­ative con­tent in the world, but what’s so spe­cial about Old Spice’s irrev­er­ent...

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Spotify Deepens Relationship With Nielsen to Measure Effectiveness and Reach of Its Global Advertising Platform

Last updated: 03/14/2019

New York – Sept. 11, 2018 – Spotify and Nielsen today announced an expansion of their relationship to include the adoption of Nielsen Brand Effect across Spotify in the U.S.,...

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Content Still King, Creativity Remains Key To Digital Advertising

Last updated: 03/13/2019

Comprising 85% of global digital ad spending, Google and Facebook are titans in the world of digital marketing. But while these tech giants currently drive the lion’s share of...

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Facebook's Dynamic Ads, Collection Ads are getting a pre-holiday touch-up - Marketing Land

Last updated: 03/12/2019

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy. In advance of the holiday season, Facebook is rolling out a number of new...

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Spotify, Amazon, Google and Pandora Appeal 44% Hike in Music Streaming Royalties

Last updated: 03/11/2019

The joy songwriters experienced in the U.S. in late January, when the Copyright Royalty Board ruled the royalties they receive from on-demand subscription streaming would jump...

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