Late last year, the Association of National Advertisers reported that some 35% of marketers have already brought programmatic in-house, a dramatic increase from the 14% reported...
09/30/2022
Often, when we think of optimizing our call to action (CTA), we immediately think of landing page buttonsand tweaking colors. However, your landing page CTA isn’t the only...
09/28/2022
Is Your Social Media Content Really Top of News Feed Worthy? Are you tired of looking for the magic easy button to help you get your business content to the top of the News...
09/28/2022
More intimate than text but easier to record than video, Facebook hopes voice could get people sharing more on its aging social network. And internationally where users may have...
09/22/2022
Social networks have changed the way we communicate… But their use and relevance are constantly on the hop. I remember when the world was consumed by MySpace. If you didn’t...
09/21/2022
Facebook is ending its short-lived (and misguided) experiment with the alternative news feed feature called “Explore”. We constantly try out new features, design changes and...
09/20/2022
It’s a troubling sign when Facebook publishes research to answer a serious question, one that we’ve all likely been trying to avoid for some time now: “Is social media bad for...
09/16/2022
When we first started hearing about machine learning in the early 2010s, it seemed scary at first. But once it was explained to us (and we realized how technology is already...
09/05/2022
Marketing is a spectator sport. We can all learn from each other by observing what brands do in the marketplace, even if we don't have big budgets. Specifically, we're finding...
09/04/2022
"Hold on, let me just confirm the solution for you," the service rep responds as she scrambles to look up the answer to a customer's question. It's the corporate equivalent of...
09/03/2022
Twitter announced today that it will impose major restrictions on the use of automation and bulk-tweeting tools. It's the latest in a series of moves by Twitter to combat the...
08/31/2022
Tell someone to write a poem, and chances are, they'll freeze up. Tell someone to write a haiku, however, and we bet they'll bang one out in less than 10 minutes. The reason:...
08/28/2022
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