The importance of brand personality in B2B
If only our company were more/less _________. Our company is (an animal) _________. Our competition is (another animal) _________. Responses typically indicate gaps, positive...
04/12/2024
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If only our company were more/less _________. Our company is (an animal) _________. Our competition is (another animal) _________. Responses typically indicate gaps, positive...
04/12/2024
5 Honest Link Building Methods Links remain key to search engine rankings. Without other sites linking to your page, it has 0 chance to rank. But there’s more to that. Links...
04/06/2024
Unless you are New York Times, bloggers and influencers will just magically find your content or products unless you make an effort and email or message them to let them...
04/04/2024
Just like how no news can be seen as good news, consumers are more likely to share their bad experiences than good ones. Customer experiences are more important than ever as it...
04/03/2024
In 2016, the U.N. declared that access to the internet is a human right. This decision was made on the understanding that the internet is a tool for everyone to access...
03/29/2024
The word metaverse has become an increasingly common term over the last year, with big-name tech companies investing millions of dollars into the production and development of...
03/29/2024
Mexis a marketing technology leader, architect and strategist who talks about martech and AI. CTO at KaFe Rocks. Decision intelligence (DI) is how people make business...
03/29/2024
From content creation to predictive analytics and digital voice agents — artificial intelligence can be a powerful marketing tool if you know how to use it. As a resource for...
03/26/2024
The Internet has empowered us to sell globally and work from anywhere worldwide. But digital transformation does come with one big risk: Your site health. Most reputation...
03/19/2024
Data from digital marketing teams plays a crucial role in driving the bottom line for business September 12, 2022 Login to rate this article 0 International Chief Marketing...
03/16/2024
The importance of digital transformation has been acknowledged as being of immense importance in safeguarding an organization’s competitiveness and growth. Indeed, organizations...
03/11/2024
Customers still have high expectations for how companies deliver experiences. How good are they at applying insights from the data they have access to? Losing sight of the...
03/07/2024