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Articles about marketing


3 Reasons to Keep Your Day Job While Growing an E-commerce Business

Last updated: 06/18/2019

Regardless of how much you may dislike your day job while pursuing the entrepreneurial dream, try be grateful for it, as it's actually a conduit for growth and success in your...

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Getting Quality Leads from Facebook Ads | Here is what to do.

Last updated: 06/16/2019

Getting good quality leads from Facebook can be a hit and a miss. Facebook ads can work extremely well for some industries and sectors such as health/fitness, restaurants, and...

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Want to Start a Business With a Friend? Co-Founders of This $25 Million Dollar Startup Share 5 Keys to Success

Last updated: 06/13/2019

There are many unwritten rules about startups: know when it's time to pivot your business model, don't let your spending get ahead of the opportunity, know your market, don't go...

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Basecamp is hiring a Head of Marketing

Last updated: 06/11/2019

For the past 20 years, we’ve been passive marketers with a little m. We speak at conferences and on podcasts, we write books (REWORK, REMOTE, It Doesn’t Have to be Crazy at...

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Women, Stop Doing Housework and Start Writing Instead

Last updated: 06/11/2019

I’m hoping the headline got your attention. It’s advice from a not-so-famous author, Brenda Ueland, who (way back in 1938) wrote If You Want to Write which shared her...

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If You Want to Drive Truly Transformational Change, Avoid These 4 Myths

Last updated: 06/11/2019

We live in a transformational age. Powerful technologies like the cloud and artificial intelligence are quickly shifting what it means to compete. Social movements like #MeTo...

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Google continues to preach multi-cloud approach with Looker acquisition – TechCrunch

Last updated: 06/10/2019

When Google announced it was buying Looker yesterday morning for $2.6 billion, you couldn’t blame some of the company’s 1600 customers if they worried a bit if Looker would...

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Hack your commute: Schedule your day

Last updated: 06/07/2019

If you find your to-do lists getting longer, not shorter, it might be worth adopting methods such as the Pomodoro Technique to help focus the mind and minimise...

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How marketers are switching up their careers with sabbaticals

Last updated: 06/07/2019

As our annual Career and Salary Survey showed, it’s all too rare for marketers to go on secondment or take a sabbatical. However, the experience can bring new skills, broader...

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This 1 Item Proves Your Leadership -- and It Might Be Missing From Your LinkedIn or Resume

Last updated: 06/06/2019

If you don't have a volunteer section on your professional profile and resume, you should -- assuming you have volunteer experience. (If you don't, you should get some. But...

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