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Articles about marketing


You Have to Stop Canceling and Rescheduling Things. Really.

Last updated: 01/16/2019

We overcommit ourselves because it’s easier in the moment to say yes instead of no. But then we feel overwhelmed — and so at the last minute, we decide to cancel. It feels like...

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Social Media Best Practices for 2019: Insights and Research From Industry Leaders

Last updated: 01/15/2019

Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social...

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The Buyer Journey: Content Marketing Versus Sales Enablement

Last updated: 01/14/2019

Invest in Sales Enablement or Marketing Content? It shouldn’t be an either/or situation. If Marketing and Sales were both aligned to the new buyer journey, the content that...

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10 Impactful Ways To Increase Your Sales Using Twitter

Last updated: 01/14/2019

10 Impactful Ways To Increase Your Sales Using Twitter Facebook Google+ LinkedIn Flipboard 1 114 SHARES Are you finding it hard to generate more leads and grow your sales? If...

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Everyday home gear made smart

Last updated: 01/13/2019

Editor’s note:This post was done in partnership withWirecutter. When readers choose to buyWirecutter’sindependently chosen editorial picks, Wirecutter and TechCrunch may earn...

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The iPhone SE was the best phone Apple ever made, and now it’s dead

Last updated: 01/12/2019

I only wanted one thing out of 2018’s iPhone event: a new iPhone SE. In failing to provide it Apple seems to have quietly put the model out to pasture — and for this I curse...

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Businesses must reposition marketing to attract young talent - Marketing Week

Last updated: 01/10/2019

If businesses are to attract and excite the next generation they need to ensure they correctly communicate the wealth of opportunity a career in marketing can provide. To make...

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How Adidas and Carbon are changing the sneaker supply chain

Last updated: 01/09/2019

While the Adidas Futurecraft 4D shoes are cool looking sneakers, the story behind those shoes is even more interesting. The sportswear company has partnered with Carbon to...

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8 Essential Elements Of A Successful eLearning Content Marketing Campaign - eLearning Industry

Last updated: 01/07/2019

Content marketing is a win-win for everyone involved. Readers get the information they need while your eLearning organization builds the buzz for a new product or service. It’s...

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How to Record Your Screen on a Mac and Windows 10

Last updated: 01/06/2019

As a marketer, you need to record your computer screen more often than you’d think. Whether you’re teaching a new hire how to use a tool, explaining a complex project when an...

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