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What is content marketing? Defining marketing’s present and future

What is content marketing? Defining marketing’s present and future

Content marketing is – you guessed it – a type of marketing strategy. But what differentiates it from the other marketing types you may be familiar with? For one thing, think...

11 Takeaways from Content Marketing World 2022 | Your Digital Marketing Coach with Neal Schaffer

11 Takeaways from Content Marketing World 2022 | Your Digital Marketing Coach with Neal Schaffer

Content Marketing World were you able to attend it this year? Have you ever attended it? Well, this was my first year both attending and speaking. And I want to share with you...

Are UGC Creators the Next Evolution of Influencer Marketing?

Are UGC Creators the Next Evolution of Influencer Marketing?

Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at , 7–9 Nov. in London. Virtual...

The 16 TikTok Stats Your Business Needs to Know in 2023

The 16 TikTok Stats Your Business Needs to Know in 2023

There’s no question that TikTok is a major trend, especially with young people. In fact, more than with many other networks, TikTok is making big tech CEOsin Silicon Valley lose...

How SEO and content marketing work together

How SEO and content marketing work together

SEO and content marketing go together so well. They just work. For best results, you shouldn’t do content marketing without considering how SEO fits in. Conversely, you...

The 10 Areas of Your LinkedIn Profile Where a Majority of You Are Failing | Your Digital Marketing Coach with Neal Schaffer

The 10 Areas of Your LinkedIn Profile Where a Majority of You Are Failing | Your Digital Marketing Coach with Neal Schaffer

00:37:2725.8 MB The 10 Areas of Your LinkedIn Profile Where a Majority of You Are Failing Working with corporate clients I have developed my own 100-point LinkedIn profile audit...

What are smart cities?! | 7wData

What are smart cities?! | 7wData

“Smart city” is a marketing term used to define the use of technology – and in particular data collection – to improve the functioning of cities. The idea behind smart cities is...

Data Visualization in Retail Bringing Insight-driven Advantage in Digital Terrain - Techment

Data Visualization in Retail Bringing Insight-driven Advantage in Digital Terrain - Techment

Data is the new king, in all its sizes, shapes, bits and pieces.Every business wants to gather insights, manage, visualize, and analyze data to make informed decisions in...

Why Integrated Productivity Tools Matter for the Future of Work, According to HubSpot's CMO [+ Announcing an Exciting Partnership]

Why Integrated Productivity Tools Matter for the Future of Work, According to HubSpot's CMO [+ Announcing an Exciting Partnership]

Oh no! We couldn't find anything like that. Try another search, and we'll give it our best shot. Load More Results Why Integrated Productivity Tools Matter for the Future of...

Nearly 40% of brands likely to ditch their agency within six months, survey finds

Nearly 40% of brands likely to ditch their agency within six months, survey finds

A new study finds that 38% of U.S. advertisers are likely to end their current ad agency relationship within the next six months. The survey cited leadership changes and a...

Do personas REALLY matter in content marketing?

Do personas REALLY matter in content marketing?

Do you know who you’re selling to – and, by extension, who you’re targeting in your content marketing? If you’re building a content strategy, you probably have done audience...

Should You Niche Down or Become a Generalist with Your Digital Marketing? My Answer Might Surprise You! | Your Digital Marketing Coach with Neal Schaffer

Should You Niche Down or Become a Generalist with Your Digital Marketing? My Answer Might Surprise You! | Your Digital Marketing Coach with Neal Schaffer

234 00:19:5513.75 MB Should You Niche Down or Become a Generalist with Your Digital Marketing? My Answer Might Surprise You! "The riches are in the niches." "You gotta niche...