Merger and acquisition activity in the industry has been on the rise over the last 15 months. Jamie Watson, an expert consultant on such deals, shares what you need to do to...
10/11/2023
ASI President & CEO Tim Andrews moderated the discussion, which featured executives speaking about ongoing challenges and what the new year will hold for the industry. Heading...
09/26/2023
Costs and requirements for coverage are increasing, but certain industry companies deem the protection essential and are investing. Still, others are eschewing coverage, saying...
09/26/2023
Are Suppliers from Mars & Distributors from Venus? 10/21/2022 | Steve Woodburn, The Only Constant is Change John Gray’s best-selling 1992 book, “Men Are from Mars, Women Are...
09/06/2023
Resources for the Promotional Products Industry Do You Need a Chief Sustainability Officer? Amid rising demand for sustainability and increased environmental regulation, CSOs...
09/06/2023
More than a dozen people are gathered in Vera Muzzillo’s living room. On a muggy June afternoon, Proforma staffers and guests from PPAI and PPAI Media enjoy conversation,...
08/08/2023
Resources for the Promotional Products Industry Why You Should Plan A Brand Audit (And How To Do One) A brand audit is a detailed analysis of a brand — what it does well, where...
08/08/2023
Trade shows are an exciting and cost-effective opportunity to meet new prospects, gain brand impressions and snag high-quality leads. Meeting a prospect at a trade show costs...
07/25/2023
Making sustainable changes to your business requires a mindset shift, but in addition to being better for the planet, it can also often save you money. Oftentimes, the...
07/24/2023
Leaders in industries that include promotional products, trucking and financial services have raised concerns. The public has until Dec. 13 to comment on the proposed...
07/17/2023
In the last month or so, I’ve had enough industry conversations to begin to be convinced that promotional products have made strides to genuinely limit single-use plastic....
07/13/2023
In the last month or so, I’ve had enough industry conversations to begin to be convinced that promotional products have made strides to genuinely limit single-use plastic....
07/11/2023
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